Commercial Integration Blog

When things aren’t working well it isn’t just inconvenient, it can be detrimental.  If you’re on the golf course and crushing the ball off of the tee, but can’t make a putt, it can really ruin your round.  Your business’ audio conferencing can have the same effect.  If you have a great strategy to share but can’t hear, or can’t be heard, communicating and collaborating is nearly impossible.  Here are a few things you can do to improve your audio conferencing to get the most out every meeting and collaborative session.

With the constant innovation of technology, face-to-face meetings are quickly becoming less economical, and less common.  In fact, a study by CMS Wire shows that 95% of those surveyed plan to use other business communication tools in lieu of traditional, in-person meetings.  This means that platforms like video conferencing are becoming more important.  But are your conference rooms and meeting spaces prepared for effective communication? 

A recent study by the University of California at Los Angeles shows that 38% of what is learned during a presentation stems from audio.  While 55% of what is learned comes directly from visual elements, having a quality, effective way to share sound as well is imperative to a fully integrated work space.